{"id":27772,"date":"2025-12-01T09:43:00","date_gmt":"2025-12-01T09:43:00","guid":{"rendered":"https:\/\/ledworld.pk\/store\/?post_type=product&p=27772"},"modified":"2025-12-13T08:42:39","modified_gmt":"2025-12-13T08:42:39","slug":"sony-55-x90l-4k-hdr-led-with-google-tv","status":"publish","type":"product","link":"https:\/\/ledworld.pk\/store\/product\/sony-55-x90l-4k-hdr-led-with-google-tv\/","title":{"rendered":"SONY 55\u201d X90L 4K HDR LED with Google TV"},"content":{"rendered":"

Key Features<\/h2>\n
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\"Bring<\/figure>\n
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Bring the cinematic experience home, enjoy movies included with BRAVIA<\/h3>\n

Explore today’s top movies, instantly. With BRAVIA CORE, you can redeem up to 10 movies and stream for up to 24 months. Our exclusive movie content service with Pure Stream and IMAX Enhanced delivers stunning visuals and expressive sound.<\/p>\n<\/div>\n<\/div>\n

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\"One<\/figure>\n
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One place for all your game settings<\/h3>\n

Never has it been easier to fine-tune your game status, settings and assist functions. All the essentials are at your fingertips for ease and comfort.<\/p>\n<\/div>\n<\/div>\n

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\"What<\/figure>\n
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What you want to watch all in one place<\/h3>\n

Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.<\/p>\n<\/div>\n<\/div>\n

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\"Aluminium<\/figure>\n
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Aluminium Slim Wedged Stand<\/h3>\n

The stand is a new design with a diamond-shaped cross-section, which makes the appearance even thinner and lighter. A beautifully coordinated look.<\/p>\n<\/div>\n<\/div>\n

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\"Amazing<\/figure>\n
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Amazing brightness. Piercing contrast.<\/h3>\n

Vivid. Bright. Crisp. See breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR.<\/p>\n<\/div>\n<\/div>\n

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\"Intense<\/figure>\n
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Intense contrast,feel the depth<\/h3>\n

Cognitive Processor XR controls the backlight of our Full Array LED in zones for ultra realistic contrast in bright and dark areas simultaneously.<\/p>\n<\/div>\n<\/div>\n

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\"Sound<\/figure>\n
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Sound harmonised. Pictures synchronised.<\/h3>\n

Whatever you’re watching, Cognitive Processor XR reproduces sound that perfectly matches the action.<\/p>\n<\/div>\n<\/div>\n

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\"Game<\/figure>\n
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Game time. Be invincible.<\/h3>\n

Our BRAVIA XR TVs capture the awesome graphics and soundscapes of today’s games. Want more? Pair with a PlayStation?5 console for absolute immersion.<\/p>\n<\/div>\n<\/div>\n

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\"Designed<\/figure>\n
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Designed slim. Machined in metal.<\/h3>\n

Sleek, seamless and sophisticated. But the real beauty of this TV is how it focuses you on what’s important – the picture.<\/p>\n<\/div>\n<\/div>\n

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\"Seamless<\/figure>\n
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Seamless Edge.Almost no bezel.<\/h3>\n

Designed in outstandingly slim aluminum, this premium design focuses your eyes on what’s important – the picture.<\/p>\n<\/div>\n<\/div>\n

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\"Auto<\/figure>\n
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Auto HDR Tone Mapping<\/h3>\n

Auto HDR Tone Mapping instantly optimises HDR settings during your PS5 initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colours.<\/p>\n<\/div>\n<\/div>\n

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\"Auto<\/figure>\n
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Auto Genre Picture Mode<\/h3>\n

BRAVIA XR automatically switches into Game Mode with PS5 to minimise lag and maximise responsiveness. It switches back to Standard Mode when watching movies for more expressive scenes.<\/p>\n<\/div>\n<\/div>\n

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\"Optimising<\/figure>\n
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Optimising brightness and power consumption<\/h3>\n

Ambient light sensing optimises screen brightness to room conditions for efficient power usage. Every part of a picture is optimised based on the brightness of each image.<\/p>\n<\/div>\n<\/div>\n

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\"All<\/figure>\n
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All your eco in one place<\/h3>\n

The Eco Dashboard keeps all eco-related settings in one place, making it easy to change them individually or in one go.<\/p>\n<\/div>\n<\/div>\n

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\"What<\/figure>\n
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What you hear matches what you see<\/h3>\n

With Acoustic Multi-Audio, it feels as though sound is coming from the right place in the scene, precisely matching visuals. Far more immersive than conventional TVs where sound comes from beneath the screen.<\/p>\n<\/div>\n<\/div>\n

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\"All<\/figure>\n
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All your entertainment upscaled to 3D surround sound<\/h3>\n

XR Surround virtually creates surround sound using just the TV speakers for 3D audio without in-ceiling or up-firing speakers. Our BRAVIA XR TVs are also compatible with Dolby Atmos.<\/p>\n<\/div>\n<\/div>\n

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\"Clear<\/figure>\n
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Clear Voice.Precise dialogue.<\/h3>\n

Voice Zoom 2 detects voices, analyses them and improves their clarity. With enhanced filtering, ambient elements are suppressed so you can hear even faint TV dialogue clearly.<\/p>\n<\/div>\n<\/div>\n

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\"Acoustic<\/figure>\n
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Acoustic Center Sync<\/h3>\n

With Acoustic Center Sync, you can turn both your compatible BRAVIA and the soundbar into a centre speaker. Precisely matching what you hear with what you see on your screen further immerses you in your home entertainment.<\/p>\n<\/div>\n<\/div>\n

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\"Kids<\/figure>\n
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Kids Profile<\/h3>\n

With Kids Profile, you call the shots. This special feature helps you guide children to age-appropriate content, in a space that’s all their own. Set kid-friendly filters for apps, movies and shows. Limit how long they can watch and easily set bedtimes.<\/p>\n<\/div>\n<\/div>\n

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\"Easy<\/figure>\n
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Easy to wipe,always stays clean<\/h3>\n

Say goodbye to dirt and dust. With a flush surface featuring lower buttons and a special polyurethane coating, our remote is easy to wipe and keep clean. All buttons are specially coated with antibacterial material.<\/p>\n<\/div>\n<\/div>\n

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\"2-way<\/figure>\n
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2-way stand,smart and versatile<\/h3>\n

Choose from a standard setting that focuses you on the picture or soundbar setting for ideal positioning of your sound system.<\/p>\n<\/div>\n<\/div>\n

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\"Everything<\/figure>\n
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Everything upscaled close to 4K quality<\/h3>\n

Whatever the content or source, images are upscaled close to 4K. XR 4K Upscaling accesses a vast database to intelligently recreate lost texture and detail.<\/p>\n<\/div>\n<\/div>\n

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\"Less<\/figure>\n
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Less noise. Less blur. More clarity in every picture.<\/h3>\n

XR Clear Image reduces noise utilising zone division and dynamic frame analysis, and minimises blur.<\/p>\n<\/div>\n<\/div>\n

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\"Intelligent<\/figure>\n
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Intelligent motion processing for fast-moving, blur-free scenes<\/h3>\n

By analysing motion across several frames, Cognitive Processor XR with XR Motion Clarity ensures fast-moving sports and action-packed movies stay smooth, bright and clear.<\/p>\n<\/div>\n<\/div>\n

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\"Synchronised.<\/figure>\n
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Synchronised. Sound and picture harmony.<\/h3>\n

Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR turns any sound immersive with more precise sound position.<\/p>\n<\/div>\n<\/div>\n

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\"Just<\/figure>\n
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Just use your voice to control your TV with help from Google<\/h3>\n

Your TV is more helpful than ever. Ask Google to find movies, stream apps, play music, and control the TV – all with your voice. Even get answers, control smart home devices, and more. Just say “Ok Google” to get started.<\/p>\n<\/div>\n<\/div>\n

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\"Proximity<\/figure>\n
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Proximity Alert<\/h3>\n

Keep your kids a step back. Proximity Alert allows you to set a recommended viewing distance for your child and alerts them if they get too close to the TV.<\/p>\n<\/div>\n<\/div>\n

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\"Control<\/figure>\n
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Control your smart home with help from Google<\/h3>\n

Use your voice to create the perfect viewing environment. Control smart home devices throughout your home. Adjust room temperature, lighting, see who’s at the front door, and more.<\/p>\n<\/div>\n<\/div>\n

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\"Contrast<\/figure>\n
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Contrast intensified.Depth amplified.<\/h3>\n

XR Contrast Booster precisely balances light across the screen, adjusting brightness for higher peaks in glare and deeper blacks in shadow. Peak brightness is higher than ever for sublime depth and detail.<\/p>\n<\/div>\n<\/div>\n

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\"Extended<\/figure>\n
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Extended colour volume, now see every shade and hue<\/h3>\n

Over a billion colours reproduced with the subtle differences seen in the real world. Powered by our Cognitive Processor XR, XR Triluminos Pro with a wide colour spectrum delivers natural shades in every detail.<\/p>\n<\/div>\n<\/div>\n

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\"Ready<\/figure>\n
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Ready for 360 Spatial Sound Personalizer<\/h3>\n

Tailor your Dolby Atmos experience by combining our SRS-NS7 wearable speaker with BRAVIA XR for spatial surround. With some Sony headphones, you can also get the simulated surround of 360 Spatial Sound.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

X90L amazing 4K Full Array LED TV powered by Cognitive Processor XR\u2122 delivers intense contrast. A newly designed local dimming structure brings scenes vividly to life.<\/p>\n

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  • Resolution: 4K Ultra HD (3840 x 2160) | Refresh Rate: 120 hertz | BRAVIA Smart Full Array LED<\/li>\n<\/ul>\n","protected":false},"featured_media":27768,"comment_status":"open","ping_status":"closed","template":"","meta":{"_joinchat":[]},"product_brand":[198],"product_cat":[15,1298,1290],"product_tag":[1493],"class_list":["post-27772","product","type-product","status-publish","has-post-thumbnail","product_brand-sony-store-in-pakistan","product_cat-all-categories-led-world","product_cat-sony-uhd","product_cat-uhd-4k-smart-led-tv-parice-in-pakistan","product_tag-sony-55x90l","first","instock","taxable","shipping-taxable","purchasable","product-type-simple"],"_links":{"self":[{"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/product\/27772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/comments?post=27772"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/media\/27768"}],"wp:attachment":[{"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/media?parent=27772"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/product_brand?post=27772"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/product_cat?post=27772"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/ledworld.pk\/store\/wp-json\/wp\/v2\/product_tag?post=27772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}